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Taio Cruz (1983)

Adetayo Ayowale Onile-Ere

Type :  

  Summary  

Jacob Taio Cruz known professionally as Taio Cruz is an English singer-songwriter, record producer, occasional rapper, and entrepreneur. In 2008, he released his debut album Departure, which Cruz wrote, arranged and produced himself. It achieved initial success in the United Kingdom and earned him a MOBO Award nomination. In June 2010, Cruz released his follow-up album Rokstarr, which includes the number one singles "Break Your Heart" and "Dynamite". Cruz has collaborated with Kesha and Fabolous on the single "Dirty Picture", as well as Kylie Minogue and Travie McCoy on his single "Higher". Additionally, Cruz penned and recorded the song "Telling the World" as the lead single from the soundtrack to the 2011 animated film Rio.

  Biography  

 early life
Cruz was born in London, to a Nigerian father,Edo state to be more specific and a Brazilian mother. He attended Bilton Grange, a private prep school in Rugby, Warwickshire.

 music career
  Career beginnings
Cruz began writing songs when he was 12. His songwriting career began at age 19 as part of Tricky Stewart's writing collective, RedZone Entertainment. Cruz achieved notability in 2005 when he was awarded a BRIT Award for co-writing Will Young's 2004 single, "Your Game".

Cruz is the founder and chief executive of Rokstarr Music London, which in 2006 released his debut single "I Just Wanna Know". The single attracted significant attention from radio, and also from music industry insiders, who were already well aware of the artist's potential; manager Jamie Binns, who began representing Cruz at this time, later told HitQuarters: "He was a guy that everyone had earmarked to do damage in the future." Although the single received a reasonable amount of radio airplay, it did not perform as well as expected in either territory. However, rather than lose faith in Cruz, the labels were eager to negotiate an album deal, as by this time they had listened to his other songs and were ever more convinced by his capability.

Cruz's admirers included Island Records's Darcus Beese and Universal Republic's Monte Lipman, whom, according to Binns: "Both believed 'I Just Wanna Know' fitted the format on both sides of the Atlantic." In 2006, Cruz signed a split single deal with Universal Music Group companies, Republic Records and the UK branch of Island Records.

  Departure (2006–2008)

Taio Cruz released his second single "Moving On" in September 2007 which made the top 30 in the UK. In March 2008 his next single, "Come On Girl," featuring Luciana, peaked at No. 5 on the UK charts. The related album Departure appeared on 17 March and peaked at No. 17. This was followed by the single "I Can Be," which reached No. 18 in May. On 18 August, "She's Like a Star" was released, which was a remix of the previous single and featured American rapper Busta Rhymes and girl-group Sugababes. The remix later appeared on the Sugababes studio album Catfights & Spotlights, which peaked at No. 20. It was later revealed that Cruz narrowly missed out on the chance to record the song "Umbrella" which was eventually recorded by Rihanna and ended up topping charts around the world.

  Rokstarr and international breakthrough'' (2009-2011)

Cruz was featured on Tinchy Stryder's breakout single "Take Me Back" which peaked at No. 3 in the UK Singles Chart. According to Cruz's official Myspace blog, as of 1 January 2009, Rokstarr Music London officially changed its name to Rokstarr Entertainment Division and abbreviated to R.E.D Inc.

During 2009, he worked on his follow-up album entitled Rokstarr. It was released on 12 October through R.E.D Inc/Island Records and is entirely written and produced by Cruz, with co-writes and co-productions predominantly with UK producer Fraser T. Smith. The album's lead single "Break Your Heart" was released on 14 September and reached number one in the UK, where it stayed for three weeks. The success of the song attracted the attention of David Massey and Daniel Werner from Mercury/Island Def Jam who were excited and aggressive about releasing "Break Your Heart" in the US on their label. According to Cruz's manager Jamie Binns, the relationship with Monte Lipman at Universal Republic had "gone a bit quiet" by this point and as Taio wanted to be with the label that was most enthusiastic about his music, a move from Universal Republic to Mercury/Island Def Jam was engineered.

The single reached the top spot in the U.S. for one week on the Billboard charts. In an interview for The Guardian it was stated that "Cruz was clever to have hooked up with a US rapper Ludacris on his breakthrough hit". In order to introduce Cruz into the US market, David Massey had suggested that the single feature an American rapper with chart credibility. The album spawned two other UK singles, "No Other One", and the top-ten hit "Dirty Picture" featuring American electropop singer Kesha. The album's fourth single titled "Dynamite" debuted at 26 and despite peaking at number two on the US Billboard Hot 100, "Dynamite" peaked at number 1 on U.S. top 40 earning Cruz his second US number 1 record.

The Rokstarr Collection

Rokstarr was followed by the compilation album The Rokstarr Collection which includes songs both from Departure and the international version of Rokstarr. Cruz later released four versions of his single "Higher" - one featuring Kylie Minogue, one featuring Travie McCoy, one featuring both, and one with just himself.

Cruz has also been featured on the soundtrack of American reality TV series Jersey Shore.

  TY.O

Taio's third album is expected for release on 2 January 2012. The album was preceded by the lead single, "Hangover" featuring rapper Flo Rida, which was released on 4 October 2011, and a second single, entitled "Troublemaker", is expected for release on 26 December 2011. Troublemaker receieved an early release in France, made available from 15 August 2011. The title of the album stems from Taio's frustration with the incorrect pronunciation of his name. The title is the phonetic pronunciation of the two syllables "TY" and "O" creating TY.O or Taio.

Show more

  Albums 

  Tracks  

Name Duration Released
Tattoo 03:12 09/01/2012
World in Our Hands 03:20 09/01/2012
Make It Last Forever 03:48 09/01/2012
Shotcaller 03:24 09/01/2012
There She Goes 03:46 09/01/2012
Little Bad Girl 03:13 09/01/2012
Telling the World 04:08 09/01/2012
You're Beautiful 03:19 09/01/2012
Play 03:15 09/01/2012
Hangover 04:04 04/10/2011
Troublemaker 03:40 15/08/2011
Higher 03:09 01/11/2010
Forever Love 04:12 12/10/2010
The 11th Hour 03:36 12/10/2010
Feel Again 03:40 12/10/2010
Keep Going 03:28 12/10/2010
Falling In Love 03:31 12/10/2010
Only You 03:42 12/10/2010
Best Girl 04:09 12/10/2010
Take Me Back 03:34 12/10/2010
Dynamite 03:23 23/08/2010
Dirty Picture 03:40 05/05/2010
No Other One 03:37 30/11/2009
Break Your Heart 03:05 14/09/2009
So Cold 03:29 17/03/2008
I Don't Wanna Fall in Love 03:24 17/03/2008
Can't Say Go 03:23 17/03/2008
I Can Be 03:54 17/03/2008
She's Like a Star 03:39 17/03/2008
I Just Wanna Know 04:00 17/03/2008
Never Gonna Get Us 03:54 17/03/2008
I'll Never Love Again 03:51 17/03/2008
Come On Girl 03:36 17/03/2008
Moving On 03:27 17/03/2008
Driving Me Crazy 03:16 17/03/2008
Fly Away 04:05 17/03/2008
Disco Fever 03:22 2008
Backseat Love 03:43 06/11/2006

  Album

  Music track

  Crew    

  Companies    

  Photos    

  Videos  

  Press reviews    

  User reviews

  Sources

Whole or part of the information contained in this card come from the Wikipedia article "Taio Cruz", licensed under CC-BY-SA full list of contributors here.